Facebook vs. 'Face Book': Chinese Company Loses Trademark Case
The social media giant did something incredibly difficult –– win a trademark case in China.By Ryan Biek | May 9, 2016
Facebook has done what very few American companies have before –– win a trademark case in China.
A Chinese beverage company had registered the name "face book" (written as two separate words). However, the court ruled the company had "violated moral principles" with an "obvious intention to duplicate and copy."
It's unclear if the beverage company ever actually used the "face book" name for a product. But the country does have a history of individuals and companies registering foreign brand names as their own, then forcing those brands to pay large sums to use the trademarks in China.