Ad Agency Creates Fake Instagram Star To Make A Point About Addiction
She looked like a fun-loving Parisian — her followers didn't know she was a fictional character with a purpose.By Lauren Stephenson | October 7, 2016
She was a beautiful, fun-loving Parisian woman with a life her Instagram followers envied. Or so they thought.
Twenty-five-year-old Louise Delage posted a few photos each day over the course of several weeks. The posts attracted over 60,000 followers.