Sweden clearly thinks phone calls are underrated, so its tourism association has a number you can call to talk to a random Swede.
Besides encouraging conversation and boosting tourism, Sweden says it's celebrating the country's 250-year ban on censorship.
"It's morning here," said a Swede in a Swedish tourist video.
Swedes can sign up for the program through a phone app and then answer questions from around the globe. This is the first country to have its own phone number, but to make a call, you'll have to pay international calling fees.
As of Thursday morning, the tourist association's site says with about 30 percent of calls, the U.S. is the second-highest caller — right after Turkey.
If you can't think of anything to say, the Swedish Tourist Association suggests chatting about meatballs, politics or the northern lights.