"Jackass" daredevil Steve-O has made a career of performing over-the-top stunts. (Video via Paramount Pictures)
But his stunt Sunday night in Los Angeles didn't have some rolling on the floor with laughter.
"The LA fire department is not happy with the performance stunt done by the TV personality. ... He climbed a towering crane and live streamed the video on his Facebook page," KNBC reports.
Unsure whether the stuntman needed to be rescued, authorities went full-force when deploying rescue units, using helicopters, fire engines, cushions and more, KTLA reports. Eighty LA firefighters and 30 LAPD officers responded to the scene.
And it was all for this: The prankster hung an inflatable whale with the words "SeaWorld Sucks" at the end of the crane and shot off fireworks to draw attention.
Steve-O eventually climbed down from the crane and was placed into police custody. His idea fell a little flat in advocating against SeaWorld, however.
Coverage on most of the local news outlets didn't focus on the SeaWorld message.
Steve has acted out against SeaWorld in the past, changing a SeaWorld Drive road sign to "SeaWorld Sucks" last year. That act got a lot less attention than his much riskier stunt Sunday. (Video via YouTube / steveo)
SeaWorld has taken a hit since the documentary "Blackfish," focusing on the parks' treatment of orcas, debuted on CNN. Net income dropped 84 percent and park attendance fell by 100,000 visitors in the second quarter of this year, compared to 2014, according to Time.
Steve-O fans might've gotten a good chuckle out of his stunt, but when it comes to raising awareness about SeaWorld? People's attention seemed to be elsewhere.