Volkswagen announced it will stop producing the iconic Beetle in 2019.
Bug sales have declined in recent years. The model made up less than 5 percent of VW's sales last year in the U.S. Despite those low numbers, the U.S. is the Beetle's biggest market.
The Beetle was Volkswagen's first vehicle. It was introduced in Germany in 1938 and came to the U.S. 11 years later. The Bug's popularity peaked in 1968 with just over 423,000 sales. The auto company killed the Bug off in 1979 but revived it in 1998.
When asked if the Beetle would be brought back a second time, VW America's CEO said, "Never say never."