Bisquick Made Pancakes And Waffles Political And Some People Are Having None Of It
By Micheala Sosby | October 9, 2016Brands love to piggyback off of what's trending, and sometimes that humanizes them and makes them #relatable. But it's probably-definitely-not a good idea to make the presidential debate all about pancakes and waffles right after a candidate's sexual assault allegations come to the forefront because of leaked tapes.
Bisquick's mentions got sticky when it decided to juxtapose Sunday's debate between Donald Trump and Hillary Clinton with #PancakesvsWaffles.
We're answering your questions LIVE tonight during the debate! Tweet @Bisquick or #PancakesvsWaffles to chat. pic.twitter.com/chbXkYWh1Y
— Bisquick (@Bisquick) October 9, 2016
But actually Bisquick has been marketing the #PancakesvsWaffles thing since the first presidential debate.
Let's debate: Makes America Pancakes Again or Waffles for America.#VoteWaffles / #VotePancakes YOU DECIDE! pic.twitter.com/eqGwi74HaG
— Bisquick (@Bisquick) September 27, 2016
Overall, people don't quite understand why Bisquick tried to make something very serious seem very silly.
.@Bisquick Where do you stand on the issues regarding sexual assault and consent? #PancakesvsWaffles
— bart (@bart_smith) October 10, 2016
@Bisquick You think the election is a joke? I'll never buy your product again. Very poor taste.
— Mitchell Holder (@mitchellholder) October 10, 2016
Dear @Bisquick. Sit this one out. I get it. The debate's a promo opportunity. But not today not today. Get off my twitter feed.
— John L. (@North_Northwest) October 10, 2016
#PancakesvsWaffles Hey @Bisquick what can we do to diminish rape culture?
— Yo Grabba Grabba (@AdamUltraberg) October 10, 2016
.@Bisquick Do you consider what Donald Trump described in that tape as sexual assault? #PancakesvsWaffles https://t.co/VupPWYHN1E
— Marcus Gilmer (@marcusgilmer) October 10, 2016
