Flex With Your Hands Up In Beyoncé's Ivy Park Workout Gear
March 31, 2016
In contemplating when and how you should get in "Formation," you might've also pondered: What does one wear when formationing?
When Michael Jackson's 1993 Super Bowl-inspired outfit won't do, Beyoncé has another option: Ivy Park.
Queen Bey launched a pretty extensive marketing campaign for her new fitness line Thursday. There's an Instagram account, a Twitter account, a Facebook page, an epileptic seizure-inducing website and a YouTube channel.
In a video posted online, Beyoncé works up a sweat alongside other women from Themyscira while talking about going back to that park —most likely referring to Parkwood Park in Houston, Texas. We even see a shot of the park in her Ivy Park promo video.
The clothing line will drop in select stores April 14. Still no word on how much this stuff will cost, but if you bought "Formation" tour tickets, you're not worried about that, are you?