'Zoolander 2' Promos Are More Realistic Than Most
Paramount Pictures has released the movie posters for "Zoolander 2." At first glance, you might think one of them is a cologne advertisement.By Lexie Hammesfahr | November 11, 2015
The "Zoolander 2" movie posters have officially dropped, and while one looks like a typical movie poster, the other looks more like a perfume ad.
Seriously, at first glance you might think this was some new campaign for a men's cologne.
Slowly but surely, the promotional efforts are starting to ramp up for the highly anticipated film, which hits theaters next year. But unlike blatant advertising, the film's characters Derek Zoolander and Hansel are embedding themselves into the real world.