Be the most informed person in the room with Newsy's free e-newsletter

View our privacy policy: http://www.newsy.com/privacy/

Why Some Campaigns Don't Need Big Money

Jeb Bush has raised $128 million and spent a lot on advertising, but Donald Trump is leveraging social media instead.

By Zach Toombs | January 11, 2016

A tale of two campaigns: Jeb Bush and Donald Trump. Bush raised $128 million by fall 2015. Trump? $5.8 million. So why has all that spending made so little difference? The media strategy from Trump's campaign — and from Bernie Sanders' — tells part of the story.

Want to see more stories like this?
Like Newsy on Facebook for More Campaign Finance Coverage