"It's political bull****, do you understand?" Donald Trump recently asked.
Welcome to the profanity primary.
"We're Americans, damn it!" Jeb Bush said.
The cussing caucus.
"We need more phone surveillance. Bull****," Rand Paul said.
"I'm gonna bomb the **** out of them," Trump said on the trail.
"I'm sick and tired of hearing about your damn emails," Bernie Sanders said in a debate.
Previous contenders have been a bit more subdued.
Mitt Romney was fond of saying, "gosh."
So why all the foul language this cycle? The New York Times' explanation: "a play for machismo, perhaps, particularly as national security becomes a chief focus, or a signal of vitality, rawness, a willingness to break through the din.
Trump often says, "Would I approve waterboarding? You bet your ass I would."
So, is this OK?
"Are you allowed to use profanity?" Paul asked.
Damned if we know.