The Virtual World Of 'Pokémon Go' Is Already Reshaping The Real One
The game is causing floods of foot traffic in some weird places — for better and for worse.By Matt Picht | July 13, 2016
It all has to do with game developer Niantic's first alternate reality game: Ingress, which launched in 2012. This game also asked people to take their smartphones to real-world locations as part of a fictional global cyberwar.
"Pokémon Go" seems to be largely drawing on the location data collected from Ingress players. But the game's nostalgia-fueled explosion in popularity means that data is having a much greater effect on the real world — for better and for worse.