Streaming Media Might Be Popular, But Broadcast Isn't Doomed
While it's true streaming media has become quite popular, it doesn't mean broadcast television is doomed.By Ben Lawson | June 28, 2015
It's no secret that streaming services like Netflix and HBO NOW have had a meteoric rise, but, despite some predictions, that might not mean the downfall of traditional broadcast television.
To be fair, it's easy to see where TV's dark forecast came from. Last week, an analyst firm predicted, within a year, Netflix will have a larger 24-hour audience than any of the big four TV networks.
And since its launch in April, analyst firm App Annie reports HBO NOW has managed to keep itself placed in the top 10 of the App Store's highest-grossing app charts.