Rebounding NBA Finals Ratings Are Reliving the Glory Days
The Cavaliers-Warriors NBA Finals showdown is delivering a ratings surge the league hasn't seen in years.By Jay Strubberg | June 9, 2015
Games one and two of the NBA Finals were both nail-biters that had to be settled in overtime. That's the first time that's ever happened, and the added drama is a big boost for ratings.
According to Nielsen ratings, more than 18 million people have tuned in to watch the Golden State Warriors take on the injury-riddled Cleveland Cavaliers through the first two games of the series.
Game two viewership was also up 26 percent over the same game in last year's matchup between Miami and San Antonio.