(Thumbnail image: The Huffington Post)

PETA adds Tiger Woods to its list of celebrity targets, capitalizing on the golfer's recent sex scandals with a billboard.

The ad features Tiger Woods next to the words: "Too Much Sex Can Be A Bad Thing: ... for little tigers too. Help keep your cats (and dogs) out of trouble: Always spay or neuter!” (MSNBC)

PETA pulled the billboard after Woods’ lawyers threatened to file suit.

Still, many are asking if PETA went too far in mocking what some doctors call a real, clinical disorder: sex addiction.

We're looking at perspectives from MSNBC, FOX News, WCCO, and ABC.

First up MSNBC's Courtney Hazlett says PETA had one goal in mind with the ad: free marketing.

“But really what this is, is kind of a genius marketing strategy. Because you can talk about the ads and then threaten to do the ads and then you get all the attention without really having to go through the trouble of putting it all up. So PETA wins again. Joke’s on us.”

But other's aren't taking it so lightly. FOX News contributor Gretchen Carlson says using Tiger Woods' image was out of line.

"PETA should not be able to take advantage of that in yet another ad where they try and go after a celebrity for national and media attention."

Others focus on the ads mockery of sexual addiction.

The CBS affiliate in Minneapolis and ABC feature opposing views on the validity of the addiction.
 
CBS: "This is really a clinical syndrome. ... We do recognize, many clinicians recognize, that some people have out of control, intrusive, driven sexual behavior."

ABC: "I see it more as a behavior problem, a compulsion, a strong habit, I look at addiction more as a biological process with very serious withdrawal effects, things that affect the biology of the body for long term use."

For more on Tiger's troubles, take a look at our coverage surrounding the scandal and the fallout.

Writer: Veronica Wells

Producer: Newsy Staff