Image Source: Pepsi

BY CHARESSE JAMES
ANCHOR CHRISTINA HARTMAN

Looking to lose weight? Well, soon it may be as simple as reaching for - a Pepsi? WXYZ and WHTM explain the soda company’s newest venture.

WHTM: “A Pepsi soda that will clear you out. It's called Pepsi Special, sold only in Japan, and it contains fiber.”

WXYZ: “It will be made with a fat blocking fiber called dextrine, it helps reduce fat levels.”

Aimed to appeal to health-conscious young men, Pepsi Special would be the company’s first venture into the healthy cola market; but according to ABC News, Japan is use to unusual Pepsi products.

“Odd-flavored drinks are not unique in Japan’s $48 billion a year soft-drink market. Past Pepsi flavors include strawberry and milk, salty watermelon, and yogurt, to name a few.”

A columnist for the LA Times finds it a bit funny a soda company would delve into the world of health drinks, and doubts whether all the science behind the product will actually produce results.

“The Japanese government says these beverages are ‘food for specific health use,’ based on work by Japanese researchers showing that rats fed dextrin and fat at the same time absorbed less of the fat than those that ate fat without dextrin. And as you know, if it's good enough for lab rats, it's good enough for the rest of us.”

And these anchors at WBBM aren’t completely on board just yet either.

“Regular pop with added fiber? ugh. gross. Pepsi claims it helps reduce fat levels in the blood.”
“That sounds unappetizing.”
“-Susan will let us know how it tastes.”
“Chunky pepsi, ugh...”

According to ABC News, another Japanese beverage company released its own sugar-free, dextrin soda this summer: the “Mets” cola. Pepsi Special, will be available in Japan starting Tuesday.

Pepsi Makes 'Special' Soda That Could Only Be For Japan

by Charesse James
0
Transcript
Nov 12, 2012

Pepsi Makes 'Special' Soda That Could Only Be For Japan

Image Source: Pepsi

BY CHARESSE JAMES
ANCHOR CHRISTINA HARTMAN

Looking to lose weight? Well, soon it may be as simple as reaching for - a Pepsi? WXYZ and WHTM explain the soda company’s newest venture.

WHTM: “A Pepsi soda that will clear you out. It's called Pepsi Special, sold only in Japan, and it contains fiber.”

WXYZ: “It will be made with a fat blocking fiber called dextrine, it helps reduce fat levels.”

Aimed to appeal to health-conscious young men, Pepsi Special would be the company’s first venture into the healthy cola market; but according to ABC News, Japan is use to unusual Pepsi products.

“Odd-flavored drinks are not unique in Japan’s $48 billion a year soft-drink market. Past Pepsi flavors include strawberry and milk, salty watermelon, and yogurt, to name a few.”

A columnist for the LA Times finds it a bit funny a soda company would delve into the world of health drinks, and doubts whether all the science behind the product will actually produce results.

“The Japanese government says these beverages are ‘food for specific health use,’ based on work by Japanese researchers showing that rats fed dextrin and fat at the same time absorbed less of the fat than those that ate fat without dextrin. And as you know, if it's good enough for lab rats, it's good enough for the rest of us.”

And these anchors at WBBM aren’t completely on board just yet either.

“Regular pop with added fiber? ugh. gross. Pepsi claims it helps reduce fat levels in the blood.”
“That sounds unappetizing.”
“-Susan will let us know how it tastes.”
“Chunky pepsi, ugh...”

According to ABC News, another Japanese beverage company released its own sugar-free, dextrin soda this summer: the “Mets” cola. Pepsi Special, will be available in Japan starting Tuesday.

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