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The Newest Face Of CoverGirl Is A Boy

Makeup artist James Charles is the first male face of CoverGirl in its almost 60-year history.
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The Newest Face Of CoverGirl Is A Boy

Move over Sofia, Ellen and Katy — there's a new CoverGirl in town. Actually, make that CoverBoy.

Makeup artist James Charles is the first male face of CoverGirl in the company's nearly 60-year history.

There are plenty of obvious reasons CoverGirl named Charles as its newest face.

SEE MORE: The Story Behind Alicia Keys' #NoMakeup Motivation

For starters, he's insanely good at makeup. 

And clearly, people enjoy looking at his work. He has over 70,000 subscribers to his YouTube channel

But he doesn't just have a following on YouTube. He has over 435,000 Instagram followers. And he just created his account a little over a year ago.

Charles seems pretty excited about the new gig.

"So I've been telling you lately, I was working on something huge. And trust me when I say, I did not lie," Charles told his Instagram followers in a video, clapping and smiling.

Talk about a great start to senior year of high school.