Is Uber's Recruiting Campaign Hurting Lyft Drivers?
Lyft says Uber’s aggressive pitching can reduce its drivers’ hourly income by nearly 50 percent in some places.By Evan Thomas | August 30, 2014
Lyft says Uber’s aggressive recruitment practices are hitting its drivers where it counts — their checkbooks.
Earlier this week, The Verge detailed Operation SLOG, a semicovert campaign to recruit Lyft drivers — by ordering a Lyft appointment and then pitching the drivers on Uber mid-ride.
The recruiters are reportedly issued burner cellphones and a collection of valid credit card numbers, so they can arrange multiple rides without drawing suspicion.