(Image source: Bloomberg)

BY GARY COTTON

Tim Cook is Apple’s new head man. He has over 13 years of experience with the company, and has successfully led it before, but the media isn’t talking about that. The biggest question being asked on the blogosphere is… is he gay?

A writer for SFist sure thinks he is, Brock Keeling writes...

“After Steve Jobs resigned as Apple CEO on Wednesday, COO Tim Cook took over, effectively becoming the most powerful gay man in the country. Cook’s ascension, if you will, should have a profound impact on the LGBT community, especially within the elite tech world.”
 

Ok, so that’s one opinion, but the bigger question is- is this news? As far as the major media outlets are concerned, it’s not. They’re talking about Cook plenty, but his sexuality isn’t on the topic list.

“As chief operating officer, Tim Cook handled the companies envious balance sheets” (CNN)

“He’s been the running the company for years” (Fox News)

“The question for Tim Cook is, How visible should he be? One of the benefits of working with Steve Jobs, because they’ve been doing so well on their execution, is he’s been able to hide a little bit quite frankly over the years.” (Bloomberg)

“Tim Cook, the guy who relentlessly drove production efficiencies up and costs down.” (The Wall Street Journal)

The biggest fuss was raised by a writer for Reuters who says, why not talk about Cook’s sexuality. We’re the media, it’s kind of our job.

He writes, with Cook’s big promotion comes a little intrusion. His personal life will get a lot more interest, and the media should cover it.

But... Cook has never actually said he’s gay. A writer for Mogulite says the fact that Cook hasn’t confirmed the rumor doesn’t really matter.

“That didn’t stop Out magazine from naming him America’s #1 Power Gayand various LGBT-minded news sources from touting him as a leading role model for the gay community."

But a writer for The Atlantic Wire says slow down. Since Cook’s never said he’s gay, maybe we shouldn’t either.

“Apple’s new CEO Tim Cook is not officially out of the closet, but he’s in the “glass closet,” apparently: people know he’s gay without him having to come out and say it. This isn’t news. But in light of his big promotion, does his sexuality matter?”