Instagram Will Make Facebook Even More Money On Mobile
Instagram has launched a new partner program that connects those looking to sell ads on the social media service with advertising specialists.By Leah Becerra | November 11, 2015
Mobile ads were a big winner for Facebook last quarter, so this news about an advertising partner program for Instagram means there are even more dollar signs in the company's future. (Video via Facebook)
Forty partners are in the program, which launched Tuesday. And Instagram says the group is "ready to power businesses around the globe in three key areas of expertise on Instagram." (Video via Instagram)
The three areas are ad tech — tools that let advertisers oversee ads for optimal performance; community management, which helps teams understand the users they're trying to reach; and content marketing, which helps with creating an actual advertisement.