How Your Brand Loyalties Could Cost You
People tend to select their favorite brands or companies and stick with them, but that could be costly.By Christine Slusser | February 23, 2015
Most people have a favorite brand, a favorite drink, a favorite team. And companies play off of that.
And many take their loyalties to their credit cards, banks and cable companies, too. But being loyal to any of these companies could actually be costing you. Hear what we're saying? Loyalty doesn't always pay.