Elmo and Co. Will Be Right At Home On HBO
The news that HBO licensed "Sesame Street" for a five-year run was bound to raise a few eyebrows, but it's a beneficial partnership.By Ben Lawson | August 13, 2015
If it seems weird that the same channel best known for hosting a violent show like "Game of Thrones" will also be the home of Elmo then you're probably not looking at it from HBO or "Sesame Street"'s perspective.
The news that HBO licensed "Sesame Street" for a five-year run was bound to raise a few eyebrows, but it's actually a pretty beneficial partnership.
Lately, "Sesame Street" has had trouble covering the cost of the show, partially due to streaming services cutting into profits. PBS only funded about 10 percent of the show while most of the rest came from product licensing –– namely DVD sales.