Could 'The Interview' Change The Way Movies Are Released?
If Sony is successful with its simultaneous digital and theatrical release of "The Interview," other studios could adopt the approach as well.By Madison Burke | December 24, 2014
The release of "The Interview" has certainly been far from normal, but could it be blazing some new industry trends?
The movie's Christmas release was originally canceled by its creator, Sony, after major theater chains pulled the film following threats from hackers.
But, Sony ended up simultaneously releasing the film to streaming services and theaters that would show it — something generally seen as contentious in the industry.