Christmas Probably Can't Save The Greeting Card Industry
They bring in about $2 billion in sales, but are holiday cards actually a thing of the past?By Katie Link | December 14, 2015
Snail mail is definitely still a thing. Well, as long as we focus on packages and the holiday season.
According to the U.S. Postal Service, approximately 15.5 billion packages, letters and cards will be delivered before the new year. But we have to wonder how many of those items are actually cards.
Nearly 172 years after the first holiday card was sent out, experts predict consumers will spend about $2 billion on greeting cards this season.