Apple Just Hit A Snag In Its Quest To Take Over Live TV
Apple and media companies can't seem to come to an agreement on how much live tv is worth.By Eugene Daniels | December 9, 2015
If you were really excited to toss out that old cable box for Apple's upcoming live TV service, go ahead and pump your brakes. (Video via Apple)
CBS CEO Les Moonves announced Apple suspended the plan because it couldn't come to an agreement with media companies on compensation. Apparently the companies wanted more money for their programming, which would in turn impact Apple's ability to keep its costs low. (Video via CBS)
Originally, Apple's service was supposed to cost in the neighborhood of $30-$40 for about a dozen of your favorite channels. A move like this would change the TV industry forever, kind of like how it changed the music industry with a little thing called iTunes. With that tidbit in mind, it makes sense media companies want to make sure they still have a job if, and when, the two sides come to an agreement.