Apple Buys Analytics Company Before Beats Music Relaunch
Multiple outlets are reporting that Apple purchased music analytics company Semetric ahead of its Beats Music re-launch.By Madison Burke | January 21, 2015
Multiple outlets are reporting Apple has acquired online music analytics company Semetric.
Apple will likely be using Semetric's technology to enhance its Beats Music streaming service, which is scheduled to relaunch this year.
Semetric tracks social media, sales and streaming analytics.