Amazon Creates A Prime Day For Nabbing More Members
While Amazon might be almost giving away items on its Prime Day, it could also be gaining thousands more Prime members, which is good for business.By Jamal Andress | July 6, 2015
"On July 15, it's Amazon Prime Day! One day only," said an Amazon promotional video.
In Amazon's never-ending quest to add as many Prime members as humanly possible, the tech giant has created its answer to Black Friday: Prime Day, another shopping holiday no one asked for.
Amazon is billing Prime Day as a celebration of the company's 20th anniversary and says it will be offered online in nine countries, including the U.S., U.K., Spain, Japan, Italy, Germany, France, Canada and Austria.