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Google

A Closer Look At Google's New Logo

Google's new logo is the most significant change since 1999 when Google flattened its letters and picked its four colors.

By Jamal Andress | September 1, 2015

"We have a long way to go."

"... This is just the tip of the iceberg."

Google has a new logo. 

Article Continues Below

The typeface is called Product Sans, which is a Google original. 

Google's new logo is the most significant change since 1999 when Google flattened its letters and picked its four colors.

Google is rolling out the new logo to all its properties. 

"We think we’ve taken the best of Google (simple, uncluttered, colorful, friendly), and recast it not just for the Google of today, but for the Google of the future." Google said in a statement. 

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