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Instagram: More Than Lattes, Selfies and Sunsets?

Posted by Courtney Lewis
Jun 27, 2013

Fifteen second videos, 13 new filters and a ‘Cinema’ feature. These are the upgrades to Instagram that quickly transformed the beloved photo-sharing app into a video-sharing phenomenon. According to TechCrunch, Instagrammers have shared 16 billion photos to date, and PC Magazine reports that within 24 hours of Thursday’s announcement, the app saw over 5 million video uploads.  The update is more than just videos with filters; it opens up a completely fresh opportunity for brands and news organizations. It’s the biggest change Instagram’s made since its debut nearly three years ago. Facebook is already the second most popular place to watch video on the web; and with...

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Newsy Helps MSN Editors in Real Time to Deliver Custom Online and Mobile Video News

Posted by Alexandra Wharton
Jun 18, 2013

(PRWEB) June 18, 2013 — Newsy, the award-winning multisource online and mobile video news provider, announced a long-term editorial relationship with MSN to deliver customized video news to the millions of people who visit MSN each month. Topics include breaking news, politics, entertainment, crime, tech and science. The Newsy and MSN editorial teams will collaborate around the clock to identify and offer relevant news with a fresh take. This integration will help Newsy's and MSN’s editorial teams provide hundreds of engaging, advertising-friendly videos to the expansive MSN network per month. Newsy is the premier and pioneering provider of breaking multisource online and...

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Facebook's Ongoing Quest for the Right Kind of Advertising

Posted by Erin Schell
Jun 7, 2013

Facebook is responding to the complaints posed by several of its advertisers and revamping the design of its advertising options, but how will they do it? The company announced Thursday at a press event in Menlo Park, Calif. that they are beginning an attempt to consolidate advertising options and working to potentially throw out half of the existing ad formats from which advertisers are currently able to choose. According to Forbes ' Robert Hof, “The No. 1 complaint of most advertisers was that it was too complicated to figure out which ads to use,” Andrew Bosworth, director of engineering and design for ads, said in an interview. “They’re saying, ‘We know what we want...

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Online Video Will Be Taking Over The Internet Soon

Posted by Reagan Nielsen
May 30, 2013

According to Cisco’s new Visual Networking Index forecast online video is breaking through the mass media clutter and is on its way to becoming even more popular than social networking. Yes, even more popular than Facebook and Twitter. Cisco concludes that by 2017 we will see video streaming thrive in the online environment, taking up most of the Internet traffic. The fad of online video has been going on for the past couple years.  Nielsen Ratings showed in January 2011 that online video usage was up 45 percent from 2010. Cisco estimates that 1 billion users were using online video services in 2012 but that number should double by 2017, meaning about 2 billion users worldwide.  In...

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How Paid YouTube Subscriptions Will Affect Your Video Watching Experience

Posted by mmcmillion
May 10, 2013

  YouTube announced Thursday that it will now offer new paid-subscription channels, which will allow channels to charge viewers for watching its content. The first channels to try out this new feature include the producers of Sesame Street, Ultimate Fighting Championship and PGA Digital Golf Academy. This new YouTube option will transform the website. Here’s what you need to know about the new feature:   Subscriptions will start at 99 cents a month with some channels offering a discounted rates for annual subscriptions. Each channel will have a 14-day free trial Paid channels begin rolling out immediately, the company said, and will be available more broadly...

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Newsy Helps About.com Meet Growing Demand for Video

Posted by Alexandra Wharton
May 8, 2013

(PRWEB) May 08, 2013  — Newsy, the multisource online and mobile video news network, has added high-quality evergreen videos to its suite of services. By creating videos for About.com, the provider of content that helps users solve large and small needs in everyday life, Newsy helps meet the growing demand for high-quality video. Working and coordinating in real time with About.com’s editors to identify topics, Newsy producers deliver compelling, advertising-friendly videos on subjects that range from biographical to educational to tutorial. Newsy’s team enlists the help of relevant experts such as veterinarians, auto mechanics and professors. After conducting interviews, shooting...

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