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Newsy Unveils Redesign of Platforms and New Editorial Approach

By Alexandra Wharton | October 29, 2012

newsy, redesign, analysis

Today, we’re excited to announce the redesign of our website, apps and videos as well as a new method to our analysis and video storytelling. By constantly innovating our products to deliver the best possible experience, Newsy continues to lead the curated video news space.

To enhance the consumer experience, we have injected more style into our website, mobile platforms and videos. Newsy.com’s new layout makes it easy to find trending and relevant video news that viewers want to know.

The new look of Newsy videos is designed to take storytelling to the next level - offering more visual cues than ever. By integrating infographics into our videos, we engage users from beginning to end - providing content that is insightful and easy to consume.

As part of our unique value proposition, Newsy leverages Twitter as a vehicle to see how different reporters are reacting to and moderating conversations. Through social media, Newsy gets ahead of the news cycle and has two-way conversations with our audience - now soliciting story ideas through our active Facebook and Twitter communities.

With our new editorial approach, we are dedicated to digging deeper into a story to find the underreported nuggets. By comparing various global news sources, we highlight the nuances of complex stories – offering unique perspectives that are unmatched by other news organizations.

We hope you like it. As always, we encourage your feedback. Let us know what you think - connect with us at feedback@newsy.com.