company news, mobile, news consumption

Want Multi-Source Mobile News? There's an App for That.

Yesterday, Apple started featuring the Newsy app in the 'New and Noteworthy' section of the App Store. During the day, the�Newsy app climbed the Free Apps list in the News category - - currently the Newsy.com app is ranked # 5 �-�ahead of The Time, WSJ and Huffington�Post apps!

The buzz has been extraordinary -- thousands of people are downloading the apps, it has a three star ratings (beating out other news apps like MSNBC's and NPR's) and�reviews of the app have been stellar.

Over the past year, we've been thrilled at how well we timed the launching of Newsy.com with a couple of key trends - 1) the growing perception of a bias in the news and 2) the increasing demand for online video.

Now we're ecstatic that the Newsy�app is clearly meeting the demand for news content on mobile devices. On Friday, in Diane Mermigas' article 'Mobile: The New Mass Medium',�she discusses consumers' 24/7 love affair with wireless mobile devices and highlights the thirst for news content:

"The number of Americans using mobile devices to access news�and other information doubled from 2008 to 22.4 million as enterprise workers perform functions on mobile devices that were formerly reserved for laptops, according to comScore. A survey of 300 Bostonians conducted for Samsung reveals that one-third would rather forgo sex for a entire year than give up their cell phones for that amount of time."