The Holy Grail Of Advertising

Posted by Kyle_Luke
Feb 23, 2011

‘Mobile apps are the holy grail of advertising.’ -Sir Martin Sorrel, founder and chief of world’s largest advertising company in revenue, WPP PLC With the rapid growth o ... more »

The Center Cannot Hold

Posted by Rosa_Sow
Feb 16, 2011

The WIRED iPad app defines magazine apps in the marketplace. It is unquestionably the best magazine app I've ever seen. Completely interactive and 100% unique, it's built specifically for the i ... more »

Mobile: The Final Frontier For News Consumption?

Posted by Kyle_Luke
Feb 9, 2011

In addition to increasing demand for video, another trend relevant to Newsy's strategy is how users consume news. One of the most dramatic trends is the shift from desktop to mobile consumption. ... more »